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RoasFloor

Tariff-aware break-even ROAS planning

E-Commerce
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Hunted bySuperLedeSuperLede

Know the ROAS and CPA a product can support before you spend on ads. RoasFloor offers free ecommerce calculators for break-even ROAS, landed cost, tariffs, target ROAS, MER and more. Include the costs that matter, compare assumptions and share your inputs with a teammate or client. Public calculators need no signup. Optional Pro saves SKU scenarios.

Top comment

Hi everyone — I'm SuperLede, the maker of RoasFloor. I built it around a question that comes before campaign reporting: how much can this product actually afford to spend to acquire an order? A simple hypothetical example: sell for $60, with $30 in non-advertising costs, and the break-even ROAS is 2.0x. Add $6 in logistics costs and it becomes 2.5x. The price has not changed, but the maximum ad spend per order has fallen from $30 to $24. RoasFloor lets you work through those costs, calculate a break-even ROAS or CPA, and share the inputs with someone else. There are also tools for landed cost, tariffs, target ROAS, MER and related ecommerce questions. The public calculators are free and work without an account; an optional paid workspace saves SKU scenarios. The example above is illustrative, not a current tariff quote or a claimed customer result. Formulas and assumptions are published on the site. I'd particularly like feedback from sellers and media buyers: which cost is most often missing when a client hands you a target ROAS?

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About RoasFloor on Product Hunt

Tariff-aware break-even ROAS planning

RoasFloor was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #95 on the daily leaderboard. Know the ROAS and CPA a product can support before you spend on ads. RoasFloor offers free ecommerce calculators for break-even ROAS, landed cost, tariffs, target ROAS, MER and more. Include the costs that matter, compare assumptions and share your inputs with a teammate or client. Public calculators need no signup. Optional Pro saves SKU scenarios.

RoasFloor was featured in E-Commerce (41.8k followers) on Product Hunt. Together, these topics include over 18.6k products, making this a competitive space to launch in.

Who hunted RoasFloor?

RoasFloor was hunted by SuperLede. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.

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