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Ochre is a shared-inbox helpdesk for B2B SaaS teams that have outgrown Gmail, Crisp, or Help Scout but don’t want Zendesk pricing. Bring your own OpenAI or Anthropic key, deflect tickets with AI at API cost, and manage email, chat, Slack Connect, and customer context in one inbox. Flat pricing. No AI resolution markups. Built for SaaS teams from $1K–$30K MRR.
Hey Product Hunt 👋
I’m Chris, and I’m building Ochre Helpdesk — a modern support inbox for B2B SaaS teams that are too grown-up for Gmail labels, but not ready to pay enterprise helpdesk prices.
The pain we kept seeing was simple:
Early SaaS teams want automation, AI deflection, Slack support, customer context, and clean team workflows. But the moment they move into “real” helpdesk software, they get hit with seat minimums, AI add-ons, QA add-ons, workflow add-ons, and per-resolution AI fees.
That feels backwards.
The cheapest part of AI support is often the LLM call itself. The expensive part is the markup.
So Ochre takes a different approach:
🟤 Bring your own OpenAI or Anthropic key
AI resolutions run through your key, so you pay API cost instead of per-resolution helpdesk markup.
📥 One inbox for B2B support
Email, live chat, Slack Connect, and eventually WhatsApp/SMS in one shared queue.
🤖 AI deflection, with human control
Use AI to classify, route, draft, or auto-reply when confidence is high. Keep human review on by default.
💳 SaaS customer context on every ticket
Stripe context like plan, MRR, LTV, payment status, and churn risk appears directly inside the support thread.
🛠️ Built for technical SaaS teams
Linear/GitHub escalation, knowledge-base RAG, Slack Connect routing, and migration from Zendesk or Help Scout.
We’re starting with a narrow ICP: B2B SaaS teams doing $1K–$30K MRR that are currently using Gmail, Crisp, Help Scout, Intercom, or Zendesk and want something lighter, cheaper, and AI-native.
Pricing is intentionally boring:
$99/mo Starter for up to 3 agents
$39/agent/mo Team
No AI resolution fees. No surprise add-ons. No free tier full of tire-kickers.
For Product Hunt, I’d love feedback on three things:
Is BYOK AI compelling enough as the main wedge?
Would you trust a new helpdesk if migration from Zendesk/Help Scout was concierge-assisted?
What support channel should we prioritize first after email + chat: Slack Connect, WhatsApp, or Linear/GitHub?
Happy to answer questions, roast our positioning, or walk through the migration flow.
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About Ochre Helpdesk - No more Zenesk Tax on Product Hunt
“AI support without the $2-per-resolution tax”
Ochre Helpdesk - No more Zenesk Tax was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #148 on the daily leaderboard. Ochre is a shared-inbox helpdesk for B2B SaaS teams that have outgrown Gmail, Crisp, or Help Scout but don’t want Zendesk pricing. Bring your own OpenAI or Anthropic key, deflect tickets with AI at API cost, and manage email, chat, Slack Connect, and customer context in one inbox. Flat pricing. No AI resolution markups. Built for SaaS teams from $1K–$30K MRR.
Ochre Helpdesk - No more Zenesk Tax was featured in Customer Communication (12.7k followers), SaaS (42k followers) and YC Application (46 followers) on Product Hunt. Together, these topics include over 48.2k products, making this a competitive space to launch in.
Who hunted Ochre Helpdesk - No more Zenesk Tax?
Ochre Helpdesk - No more Zenesk Tax was hunted by Christopher Santangelo. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
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Christopher Santangelo